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  • Win Systems Set to Showcase Cutting-Edge Gaming Innovations at ICE Barcelona

    Win Systems Set to Showcase Cutting-Edge Gaming Innovations at ICE Barcelona

    Next week’s ICE Barcelona event is gearing up to host some of the biggest names in gaming, with Win Systems promising to turn heads with its latest technological advances. The exhibition, running from January 20–22 at Fira Gran Via, will see the company showcasing its pioneering solutions for the gaming sector at stand 3H24. From state-of-the-art roulette systems to exciting new slot games, Win Systems aims to impress operators and players alike.

    Spotlight on Symphony 4 Electronic Roulette

    One of the showstoppers at Win Systems’ booth will undoubtedly be the Gold Club Symphony 4 electronic roulette. This sleek, 4-position roulette has been designed with compact spaces in mind, combining functionality and elegance in one streamlined package.

    The company describes the Symphony 4 as a culmination of years of expertise in roulette development. By integrating advanced technology and intuitive features, it provides players with a highly engaging experience. A standout element is the new Dynamic Paytable functionality, allowing players to choose between three payout tables:

    • Standard Pay: Multipliers up to 36x.
    • Premium Pay: Multipliers up to 72x.
    • Elite Pay: Multipliers up to 120x for inside bets.

    This customization adds an extra layer of excitement, letting players tailor their gameplay based on their risk preference and reward potential.

    New Games to Captivate Audiences

    Win Systems will also introduce several new games that underline its commitment to innovation. At the forefront is Money Grab, a title that incorporates unique features and a bonus structure designed to maximize entertainment and player engagement.

    Alongside Money Grab, the company is set to debut Hot Blitz and Jin Long, both of which offer distinctive game mechanics. These titles aim to provide diverse entertainment options that cater to varying player preferences, enhancing the gaming experience across the board.

    Expanded Lineup of Gold Club Roulettes

    Beyond the Symphony 4, Win Systems will showcase additional versions of its renowned Gold Club electronic roulettes, including the Ventura Plus and Lumina 25 models. These products emphasize exceptional gameplay reliability, ensuring a seamless experience for both operators and players. The company’s focus on performance and durability continues to solidify its reputation in the market.

    Rhapsody XL Slots Take the Stage

    Another highlight of the stand will be the Rhapsody XL slot series, tailored for key international markets such as South Africa, Poland, Puerto Rico, and the Netherlands. These slots are designed to cater to specific regional preferences while maintaining the high standards of quality and innovation that Win Systems is known for.

    Industry Leadership and Innovation

    Michael Lamers, Corporate Product Director of Win Systems, expressed enthusiasm about the company’s participation in ICE Barcelona. He stated:

    “We are excited to present our latest innovations to the ICE audience. Our mission remains to lead the industry with products that not only meet operators’ expectations but also elevate the player experience.”

    This statement reflects the company’s ongoing dedication to pushing boundaries in gaming technology, ensuring both operators and players benefit from its forward-thinking solutions.

  • Skilrock CEO Sujit Lahiry to Highlight African Gaming Growth at ICE Barcelona

    Skilrock CEO Sujit Lahiry to Highlight African Gaming Growth at ICE Barcelona

  • FBMDS Gains Certification to Operate in Brazil’s Thriving iGaming Sector

    FBMDS Gains Certification to Operate in Brazil’s Thriving iGaming Sector

    FBMDS, a renowned supplier of iGaming content, has reached a significant milestone by obtaining certification to operate in Brazil’s burgeoning online gaming market. This achievement marks a crucial step in the company’s global expansion strategy, reinforcing its leadership in video bingo and its commitment to innovation, quality, and regulatory compliance.

    A New Chapter for FBMDS in Brazil

    With this certification, FBMDS joins a select group of iGaming providers authorized to deliver certified games tailored to the Brazilian audience. The company’s cultural ties to Brazil make this achievement particularly noteworthy, as it positions FBMDS to offer a personalized gaming experience that resonates with local players.

    Renato Almeida, Director at FBMDS, celebrated this milestone, stating, “This certification represents a pivotal moment in our journey. It demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players while empowering operators with premium certified content that drives engagement and growth.”

    The company’s ability to combine cutting-edge technology, cultural relevance, and rigorous security standards positions it as a key player in Brazil’s online gaming market.

    Benefits for Operators and Players Alike

    The certification doesn’t just solidify FBMDS’s presence in Brazil—it also brings tangible benefits to operators and players:

    • Operators: FBMDS’s certified games assure compliance with Brazil’s regulatory framework, enabling operators to confidently offer games that meet local standards.
    • Players: Online gaming enthusiasts can look forward to a portfolio of games reflecting their cultural preferences and expectations, underpinned by world-class security and quality.

    Brazil’s iGaming market is expanding rapidly, creating ample opportunities for providers like FBMDS to introduce innovative gaming experiences. The company’s expertise in video bingo—a category in which it has long been a pioneer—makes it uniquely positioned to succeed in the region.

    Strategic Initiatives on the Horizon

    To capitalize on its certification, FBMDS has unveiled plans for a series of initiatives aimed at strengthening its foothold in Brazil. These include targeted marketing campaigns, participating in high-profile events like the SBC Summit Rio this February, and forging strategic partnerships with operators.

    In the first quarter of the year, FBMDS intends to deepen its relationships with operators while expanding its reach through localized offerings. These efforts will ensure that its games not only meet regulatory requirements but also align with the unique demands of Brazilian players.

    A Milestone in FBMDS’s Global Growth

    This achievement aligns seamlessly with FBMDS’s broader 2025 narrative, which focuses on market expansion, innovation, and leadership in key iGaming segments. Brazil’s growing market offers fertile ground for the company to showcase its renowned expertise in video bingo and other gaming verticals.

    FBMDS stated, “Certification in Brazil is simply the recognition of our expertise and dedication to raising the bar in iGaming. By aligning our operations with local regulatory requirements, we ensure that our games offer a seamless, enjoyable experience while meeting the market’s unique demands.”

    Looking Ahead: A Bright Future for iGaming in Brazil

    With its certification secured, FBMDS is poised to make a lasting impact in Brazil’s iGaming sector. The company’s focus on cultural relevance, security, and innovation positions it as a leader in the region. As the Brazilian market continues to grow, FBMDS is well-prepared to provide an unmatched gaming experience for players while supporting operators in achieving business success.

  • CT Interactive to Showcase Latest Gaming Innovations at ICE Barcelona 2025

    CT Interactive to Showcase Latest Gaming Innovations at ICE Barcelona 2025

    Online gaming provider CT Interactive is gearing up to present its cutting-edge products and features at ICE Barcelona 2025. From January 20 to 22, industry professionals can visit stand 2E24 at the Fira Gran Via in Barcelona to experience the company’s latest slot gaming content and game mechanics. This event promises to be a pivotal moment for the brand, showcasing its forward-thinking approach and commitment to player-centric design.

    Highlights of the Showcase

    One of the most talked-about features at this year’s event will be CT Interactive’s new game interface. The sleek, modern design prioritizes usability, aiming to make gameplay not just smoother but also more immersive. The company stated that this update underscores their dedication to placing players at the core of their creative processes.

    Another innovation attendees can expect is the introduction of updated game mechanics, including the “Buy Bonus” feature. This function is designed with flexibility in mind, offering players the option to purchase partial bonuses rather than the full feature. It’s an industry-first that aims to make premium features accessible to a wider range of players, including those new to the platform.

    • New game interface: Combining aesthetics with functionality for an elevated gaming experience.
    • Buy Bonus flexibility: Allows players to purchase only portions of the bonus, breaking traditional constraints.
    • Progressive jackpot system: Featuring a bonus spin mechanism for multiple winning opportunities.

    Looking Ahead to 2025: Progressive Jackpots and Beyond

    CT Interactive is not stopping with ICE Barcelona. One of the company’s most anticipated developments for the year ahead is its progressive jackpot system. The system boasts a bonus spin feature, creating multiple chances for players to win both progressive prizes and additional rewards in a single session.

    Martin Ivanov, Chief Operating Officer at CT Interactive, expressed the company’s vision succinctly:
    “We’re pushing the boundaries of what players can expect from slot games. Our goal is to create a dynamic and rewarding experience that resonates with a diverse audience. We’ve put a great deal of effort into designing innovative game mechanics and features that not only entertain but also engage players on a deeper level.”

    Social Casinos Made Simple with Gameworkz

    Beyond individual game innovations, CT Interactive is introducing Gameworkz, a turnkey solution for businesses looking to enter the social casino market. With Gameworkz, operators can launch their own platforms within months rather than years of development.

    The platform comes packed with over 300 high-quality games and a host of features that ensure an engaging user experience. Moreover, it supports integration with over 250 payment gateways, making it adaptable to a wide variety of markets.

    Why Gameworkz is a Game-Changer:

    • Time-saving: Fully operational HUD within months.
    • Content-rich: Access to over 300 games.
    • Market-ready: Seamless integration with more than 250 payment solutions.

    CT Interactive’s Commitment to Innovation

    The company’s participation in ICE Barcelona reaffirms its reputation as a leader in the gaming industry. By unveiling these advancements, CT Interactive aims to cement its position as a pioneer in creating innovative and rewarding gaming experiences.

    Visitors can expect a hands-on introduction to the company’s latest offerings and the opportunity to connect directly with the creative minds behind these innovations. With their sights set firmly on the future, CT Interactive is poised to make 2025 a year of transformation for the gaming industry.

  • Evoke Aims for High End of 2024 EBITDA Guidance as Online Growth Soars

    Evoke Aims for High End of 2024 EBITDA Guidance as Online Growth Soars

    Global betting and gaming giant Evoke expects to hit the upper range of its 2024 financial guidance, supported by booming online operations and favorable sports betting outcomes in the fourth quarter. The company’s trading update reveals a strong finish to a transformative year.

    Online Operations Lead the Charge

    Evoke, the parent company of 888, William Hill, and Mr. Green, anticipates a 12%-13% year-over-year revenue growth for Q4 2024, with online operations playing a starring role. Revenue from the online segment is projected to surge by an impressive 16%-17%, demonstrating the company’s growing digital footprint.

    For the second half of 2024, overall revenue growth is forecast to land at 8%, aligning with the upper end of the company’s previously estimated 5%-9% range. This achievement underscores Evoke’s ability to outperform in a competitive market.

    EBITDA Forecast Reflects Robust Performance

    Adjusted EBITDA for 2024 is set to reach the top end of the £300-£310 million range, equivalent to $365-$377 million. This figure exceeds the £294 million analyst consensus, a result of stringent cost management and operational efficiency.

    Evoke’s CEO, Per Widerström, expressed confidence in the company’s trajectory, stating, “The significantly improved underlying momentum in the business gives me real confidence that the turnaround is working and we are well positioned to continue our growth trend into 2025.”

    Focus on Core Markets Pays Off

    Approximately 90% of Evoke’s Q4 revenue came from core markets, reflecting the company’s strategic focus. Widerström emphasized the importance of aligning the company’s brands with a clear customer value proposition to sharpen its competitive edge.

    Evoke’s strategy, rolled out in 2024, involved substantial changes across the organization. Widerström noted, “2024 was a pivotal year as we started to implement our new strategy for success, radically transforming almost every area of the business.”

    This transformation included refining the company’s value creation plan, which is aimed at delivering mid- to long-term growth.

    2025 Outlook: Sustaining Momentum

    Heading into 2025, Evoke plans to build on its operational improvements. The company has outlined its commitment to sustaining profitability through a disciplined market approach and operational excellence.

    Key drivers for growth include:

    • Continued investments in digital operations to maintain the upward trajectory.
    • Leveraging the momentum from favorable Q4 sports results.
    • Enhancing customer engagement across core brands.

    Widerström highlighted these plans, stating, “We are well positioned to continue our growth trend into 2025.”

    Turning Challenges into Opportunities

    Despite the boost from positive sports results in Q4, the company’s performance also relied heavily on strategic improvements. Widerström underscored the broader impact of these efforts, noting, “This turnaround is all supported by a clear market strategy and disciplined operational excellence to drive improved profitability and enable deleveraging.”

    The focus on disciplined execution and strategic alignment is expected to deliver sustainable growth while improving the company’s financial position.

  • Control F5 Confirms Participation at ICE Barcelona 2025

    Control F5 Confirms Participation at ICE Barcelona 2025

    Control F5, a leading provider of solutions for the gaming and betting sector in Brazil, has officially announced its participation in the upcoming ICE Barcelona 2025. Scheduled for January 20-22, this global event is one of the most significant gatherings in the iGaming industry, uniting innovators, regulators, and business leaders to discuss cutting-edge trends shaping the sector.

    For Control F5, the event comes at a pivotal time as Brazil marks a historic milestone with the regulation of its gaming industry. The company aims to leverage its presence at ICE to cement its position as a key player, bridging global innovations with Brazil’s newly emerging market demands.

    A Strategic Move in a Transformative Year for Brazil

    The timing of ICE Barcelona 2025 couldn’t be more significant for Brazil’s gaming sector. With the country recently approving regulations for the industry, there’s growing excitement about the opportunities this will unlock. Control F5, recognising the magnitude of this shift, is keen to position itself as a go-to partner for businesses navigating this dynamic landscape.

    In a statement, the company said, “Our participation in ICE Barcelona reinforces our role in the growth of Brazil’s gaming sector, acting as a bridge between global innovations and local demands.”

    With over 55,000 visitors and 200 regulators expected to attend, the event will be a key platform for discussing best practices and exploring how Brazil’s new gaming framework can attract international investment while fostering responsible growth.

    Key Areas of Expertise to Meet Brazil’s Market Needs

    Control F5 plans to use its ICE Barcelona showcase to highlight its wide-ranging expertise, offering tailored solutions designed to meet the unique requirements of Brazil’s gaming market. From marketing and compliance to technology and legal support, the company’s portfolio addresses critical pain points for operators entering this newly regulated sector.

    Here’s a snapshot of the core services they will feature:

    • Marketing: Comprehensive strategies designed for maximum impact.
    • Human Resources: Expert talent acquisition and management.
    • KYC Compliance: Efficient customer verification systems to meet regulatory standards.
    • Technology: Mobile app development and tax solutions tailored to the market.
    • Legal Support: Full-spectrum assistance for start-ups navigating Brazil’s legal framework.
    • Advertising: Integrated omnichannel campaigns spanning online and offline platforms.
    • Financial Solutions: Customised financial project development for businesses.
    • Affiliate Marketing: Strategic affiliate management for scaling operations.
    • Customer Service: Exclusive models designed to enhance customer satisfaction.
    • Consulting: Insights into market intelligence and operational adaptation.

    With these offerings, Control F5 aims to demonstrate its capability to support both local and international operators seeking to establish or expand their presence in Brazil.

    Regulatory Change as a Catalyst for Growth

    The regulation of Brazil’s gambling industry is widely viewed as a game-changer, creating a fertile ground for operators and service providers. Control F5 stressed the importance of understanding Brazil’s new legal framework, noting that it would be a critical factor for international companies looking to succeed in this burgeoning market.

    “Brazil’s gambling regulation represents a driving change for the sector. Understanding the nuances of this new legislation will be critical for international operators wishing to enter or expand their activities in the country,” the company said in its statement.

    By providing a comprehensive suite of solutions, Control F5 aims to play a crucial role in helping businesses adapt to these new realities, from compliance to customer acquisition and beyond.

    Building Bridges Between Brazil and the Global Market

    ICE Barcelona is more than just an exhibition for Control F5; it’s a platform to forge connections and facilitate knowledge-sharing between global innovators and the Brazilian market. The company views this opportunity as a chance to showcase not only its expertise but also its commitment to helping the industry flourish responsibly.

    Attendees at ICE Barcelona are encouraged to visit Control F5’s booth to explore its services and discuss how the company can contribute to their success in Brazil’s gaming and betting market. As the country embarks on this transformative journey, Control F5 is positioning itself as an indispensable partner for those looking to tap into its vast potential.

  • Gambling Represents 10.69% of UK Consumers’ Leisure Spending, Report Shows

    Gambling Represents 10.69% of UK Consumers’ Leisure Spending, Report Shows

    A new report from the UK’s Department of Trust (DoT) reveals that gambling accounts for 10.69% of consumers’ leisure spending. This comprehensive study, based on raw bank data from over 300,000 individuals, highlights how gambling fits into the broader landscape of leisure habits.

    Gambling in Context: Where It Stands in Leisure Budgets

    The report provides a detailed look at how UK consumers allocate their leisure funds. The average gambler spends approximately £390 per month on leisure activities, with gambling taking a modest £41.34. It’s notable that gambling ranks fifth in priority after food delivery, media subscriptions, dining out, and holiday expenses.

    For many, gambling is far from a dominant expense. Here’s how the average monthly leisure spending breaks down:

    • Food Delivery: £43.97
    • Entertainment/Media Subscriptions: £47.53
    • Dining Out: Larger but unspecified portion
    • Holiday Expenses: Larger but unspecified portion
    • Gambling: £41.34

    While gambling doesn’t take the largest share, its consistent presence in leisure budgets signals its role as a regular, if secondary, activity.

    The High-Value Gambler: A Different Perspective

    High-value gamblers, those who deposit over £150 monthly with gambling operators, present a more concentrated pattern. Their leisure spending totals £452.38 per month, 17% higher than the general average. For this group, gambling occupies a significant 42.15% of their budget, equating to £191 monthly.

    Despite this focus, high-value gamblers still allocate funds for other leisure activities:

    • Food Delivery: £36.52
    • Media Subscriptions: £35
    • Other Leisure: Remaining portion split across varied activities

    Their spending pattern underscores the flexibility of leisure budgets even for those prioritising gambling. High-value gamblers also spend more overall, suggesting a higher disposable income compared to the average participant.

    Charitable Contributions and Fitness Spending: Surprising Insights

    The report also highlights positive behaviours among gamblers. Over a third contribute to charities, and fitness-related expenses are common. These findings challenge stereotypes about gambling leading to isolated or negative spending patterns.

    Charles Cohen, CEO of the Department of Trust, addressed these nuances, stating: “Money talks and in this case, it eats too, since people spend more on pizza than on a punt.” His comment underscores the balanced nature of most gamblers’ budgets, where gambling coexists with other priorities.

    Stay-at-Home Activities vs. Out-of-Home Experiences

    Interestingly, stay-at-home leisure activities, including online gambling, account for only about a third of total leisure spending. The remainder goes toward out-of-home experiences like dining, travel, and entertainment.

    Cohen noted this trend, saying: “Stay-at-home fun, such as Netflix, food delivery, and betting online, is only about a third of leisure spend: the rest is spent on going out or going away.” McDonald’s emerged as the top food delivery choice among gamblers, highlighting the blend of convenience and comfort in their leisure habits.

    A Balanced Leisure Mix

    The DoT’s findings paint a picture of gambling as part of a diverse and balanced leisure portfolio for most consumers. Even among high-value gamblers, other activities remain significant, suggesting that gambling doesn’t overshadow broader leisure spending.

    By providing this nuanced perspective, the report dispels concerns that gambling dominates leisure habits. Instead, it reveals a complex interplay of choices, with gambling taking its place alongside dining out, travel, and entertainment.

  • Alabama-Coushatta Tribe Opens Ischoopa Travel Center with Gaming, Convenience, and Community Focus

    Alabama-Coushatta Tribe Opens Ischoopa Travel Center with Gaming, Convenience, and Community Focus

    The Alabama-Coushatta Tribe of Livingston, Texas, marked a new chapter in its community’s growth with the grand opening of the Ischoopa Travel Center. A ribbon-cutting ceremony celebrated the launch, which features a mix of amenities, including Class II gaming devices, a convenience store, and a fuel station.

    Gaming Meets Convenience at Ischoopa Travel Center

    At the heart of the Ischoopa Travel Center lies a unique offering: 81 Class II gaming devices, now available on the east side of the building. This addition brings a fresh entertainment option to the reservation while also bolstering economic development.

    On the west side, the travel center offers a fully stocked convenience store with snacks, tobacco products, and a 12-bay fuel station equipped with diesel options. A forthcoming food concession is expected to enhance the variety of services available. With this blend of offerings, the travel center is poised to serve both tribal members and local residents effectively.

    Chairman Rick Sylestine emphasized the broader impact of the project: “The expansion of our travel center not only provides economic benefits for our tribe but is also providing additional jobs and serves our community.” He also highlighted the excitement around the center’s 24-hour operation, addressing a significant need in the area.

    Ribbon-Cutting Ceremony: A Celebration of Heritage

    The opening event was steeped in tradition and pride. The tribe’s two princesses performed the Lord’s Prayer, creating a moment of cultural connection before the official ribbon-cutting by 1st Chief Donnis Battise and 2nd Chief Herbert Johnson, Jr. Tribal members and community supporters were in attendance to witness the historic moment.

    Doug Searle, General Manager, reflected on the efforts behind the scenes: “Our Naskila team has been working very hard to make this a momentous day for Naskila and especially for the Alabama-Coushatta Tribe.” He noted that the project included giving the convenience store a fresh look and transforming a former tobacco shop into the vibrant Class II gaming area.

    Naskila Casino: A Foundation for Growth

    The Ischoopa Travel Center is an extension of the tribe’s successful Naskila Casino, which first opened in 2016. Starting with 365 Class II gaming devices, the casino has since grown to house over 900 machines, two cafes, and a gift shop. The addition of the travel center is a natural progression of the tribe’s efforts to provide entertainment and services to visitors while fostering economic independence.

    The economic ripple effects are evident in the increased employment opportunities and enhanced community services. Local residents, visitors, and tribal members alike stand to benefit from the tribe’s commitment to balancing heritage with modern amenities.

    A Boost for Local and Tribal Economies

    The travel center’s 24-hour operation and diverse offerings are expected to make it a hub for the local community. Here’s a quick breakdown of what Ischoopa Travel Center brings to the table:

    • Gaming Options: 81 Class II gaming devices, a first for the travel center, expanding entertainment opportunities.
    • Convenience Store: A refreshed retail space offering snacks, tobacco, and essential items.
    • Fuel Station: 12 bays, including diesel fuel options, catering to a wide range of vehicles.
    • Employment Growth: Additional job opportunities created for tribal members and local residents.

    Chairman Sylestine’s remarks on the travel center highlight its role in strengthening the tribe’s economic foundation and fostering a sense of pride and ownership within the community.

    Looking Ahead: What’s Next for the Tribe?

    While the Ischoopa Travel Center is an impressive milestone, the Alabama-Coushatta Tribe shows no signs of slowing down. With the success of Naskila Casino and the new travel center, the tribe continues to blend cultural preservation with economic innovation. Future plans for the travel center, including the anticipated food concession, promise to further enhance its appeal.

    For the Alabama-Coushatta Tribe, the travel center represents more than a business venture. It’s a symbol of resilience, growth, and the ability to adapt while staying rooted in tradition. As the ribbon was cut and celebrations unfolded, the message was clear: the tribe’s commitment to its people and community remains as strong as ever.

  • PowerPlay Signs Major Sponsorship Deal with Ottawa Black Bears

    PowerPlay Signs Major Sponsorship Deal with Ottawa Black Bears

    The Ottawa Black Bears, Canada’s newest professional box lacrosse team, has scored a significant partnership with PowerPlay Online Sportsbook and Casino. The agreement marks a milestone for both parties, providing mutual benefits in visibility, branding, and community engagement.

    Jersey Branding and Beyond

    Under the terms of this six-figure sponsorship, PowerPlay’s logo will prominently feature on the Black Bears’ home and away jerseys, making the company an integral visual component of the team’s debut season. But the collaboration doesn’t stop at uniforms. The partnership extends to include:

    • Branding in high-visibility areas such as the goal crease and behind the bench.
    • Prominent advertising on the LED display ring and rink boards at the Canadian Tire Centre during home games.

    This extensive integration ensures PowerPlay’s presence resonates with fans attending games in person and those following the action on broadcasts.

    Exclusive Status Secured

    The deal also cements PowerPlay as the exclusive sportsbook and online casino partner of the Ottawa Black Bears. This exclusivity positions the brand as a key player in the local sports entertainment landscape, aligning its bold, community-focused ethos with the team’s ambition to make a strong debut in Canadian lacrosse.

    Chelsea McDermott, Vice President of Business Operations for the Black Bears, expressed excitement about the agreement:
    “We are thrilled to have PowerPlay on board for our inaugural season with such a comprehensive sponsorship agreement. Their six-figure investment with the Black Bears represents a foundational agreement for our lacrosse club. And we’re proud to wear their logo alongside ours as we launch our franchise.”

    A Shared Vision for Growth

    This partnership isn’t just about visibility—it’s about shared values. PowerPlay Marketing Director Thomas Vermeulen highlighted the cultural and emotional ties that make this collaboration special:
    “This partnership celebrates a sport deeply tied to Canada’s heritage and competitive energy. Together, we’ll ignite passion, energize fans, and deliver excitement all season long.”

    The connection between PowerPlay and the Black Bears signifies a joint commitment to promoting lacrosse, a sport that holds deep roots in Canadian history and continues to inspire communities across the country.

    Strategic Moves in the Gaming Sector

    The sponsorship comes as PowerPlay sharpens its focus on the Canadian market. In a recent interview, CEO Dean Serrao reflected on the company’s 2024 strategy, revealing that their emphasis on Canada was a deliberate shift from the global trend of expansion into newer markets.
    “Looking back at 2024, it has been a year of consolidation for our business and one that has positioned us to continue on a strong growth trajectory in our core Canadian market,” said Serrao.

    By concentrating efforts on Canada, PowerPlay has solidified its presence in a market where sports betting and online gaming are seeing consistent growth. The partnership with the Ottawa Black Bears represents a natural extension of this focus, tapping into the team’s growing fanbase to further embed the brand in the local sporting community.

    This collaboration has sparked anticipation for what the inaugural season will bring, both on and off the field. Fans of the Ottawa Black Bears and followers of the gaming industry will be watching closely to see how this unique partnership evolves in the months ahead.

  • Michigan Casino Dream Hits Roadblock: Little River Band Faces Major Setback

    Michigan Casino Dream Hits Roadblock: Little River Band Faces Major Setback