The Atlanta Braves and Daily Fantasy Sports (DFS) operator PrizePicks are continuing their partnership with a new three-year agreement that solidifies PrizePicks’ position as the Braves’ Official Daily Fantasy Sports Partner until the 2027 MLB season.
The renewal of the agreement marks an exciting development in the long-standing collaboration that initially began in 2020. The Braves and PrizePicks have built a strong bond over the years, and this new deal is a testament to the mutual success of the partnership.
“We are thrilled to continue our partnership with the Atlanta Braves and to bring even more unforgettable experiences to fans across Braves Country,” said Mike Quigley, Chief Marketing Officer at PrizePicks. His excitement over the renewal signals that both organizations see tremendous value in the relationship, which benefits not only the teams and companies involved but also the fans who have embraced the collaboration.
A Deeper Connection with Fans
This renewed partnership brings more than just extended branding opportunities. PrizePicks aims to continue strengthening its connection with Braves fans across the country, especially by staying committed to creating unique experiences. The company will keep its branding visible at Truist Park, ensuring its presence during every home game. Fans attending Braves’ games can expect to see PrizePicks’ logo displayed prominently on both static and LED signage throughout the stadium.
“At PrizePicks, we’re rooted in community and growth,” Quigley shared, emphasizing that the partnership is not just about exposure but also about fostering deeper engagement with the fanbase. As the official DFS partner, PrizePicks brings fans closer to the game with its continued sponsorship of the “PrizePicks Pick of the Game” segment, which runs during pregame broadcasts on the Braves Radio Network.
PrizePicks’ sponsorship of the Pick of the Game segment also signifies a commitment to enhancing the fan experience, creating interactive opportunities that enrich the overall baseball experience. Whether it’s game insights or promotional engagements, the collaboration allows fans to get more out of each game, making it a win-win situation for everyone involved.
New and Exciting Promotions for Fans
One of the standout features of this new deal is a fresh promotional initiative called “PrizePicks 10 Runs for 10k.” This exciting program provides fans with a chance to win a $10,000 PrizePicks lineup as well as tickets to a future Braves game. The promotion is straightforward yet thrilling: whenever the Braves score 10 or more runs during a home game, fans can text to enter the contest.
This initiative not only gives fans an added incentive to cheer on their team, but it also encourages participation in the PrizePicks platform. It’s an innovative way to tie the excitement of the game directly into the fantasy sports experience, allowing fans to feel more connected to both the action on the field and the fun of DFS engagement.
Key Elements of the PrizePicks 10 Runs for 10k Promotion:
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Whenever the Braves score 10 runs in a home game, the contest is activated.
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Fans can participate by entering a text-based contest to win $10,000 in PrizePicks credits.
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Winners also receive tickets to a future Braves game, offering both a financial and experiential reward.
The addition of this new promotional angle highlights how both the Braves and PrizePicks aim to keep fans involved, not only during the games but also in between, through engaging and rewarding contests.
Continued Brand Visibility
In addition to the promotional campaigns, the extended agreement ensures that PrizePicks remains a constant presence at the ballpark. Fans attending games will continue to see PrizePicks’ branding as part of the in-game experience, whether they’re watching from the stands or tuning in remotely. The company will maintain its visibility with in-stadium signage, which includes both traditional static placements and dynamic LED boards.
This ongoing exposure helps solidify PrizePicks’ standing as a major player in the daily fantasy sports industry, particularly in the Atlanta region where the Braves enjoy a loyal and passionate fan base. By aligning itself with one of MLB’s most recognized franchises, PrizePicks continues to gain credibility and recognition among a broader audience.
What This Means for PrizePicks and the Braves
For PrizePicks, the partnership’s extension serves as a significant milestone, marking a commitment to strengthening its presence not just in the sports community but also in the broader entertainment and fan engagement spaces. The collaboration underscores the increasing intersection of sports and digital entertainment, where fantasy sports platforms like PrizePicks play a central role in amplifying the excitement of live sporting events.
For the Braves, the deal represents the continuation of a valuable partnership that brings tangible benefits to both the team and its fans. As Major League Baseball continues to explore new avenues for fan interaction, having a partner like PrizePicks gives the Braves an edge in terms of fan engagement and loyalty.\
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