Advertise With Us
What we offer
ONLINE CASINO DOCTOR reaches an adult readership that researches online casinos before spending money at them: players comparing operators, industry professionals tracking the market, and readers who follow gambling news. They arrive through search and direct visits, they read long-form reviews to the end, and they are precisely the audience gambling brands spend heavily to reach elsewhere. If your product genuinely serves that audience, advertising here can work well for both of us. This page explains what we sell, what we refuse to sell, and the rules that are not negotiable at any budget.
Formats
- Display advertising. Standard placements across the site or on defined sections, always visually distinct from editorial content and labelled as advertising.
- Sponsored content. Articles paid for by a brand, published only with a clear sponsored label at the top, written or approved to our factual standards, and excluded from our review and ranking system entirely. Readers must never need detective work to tell paid content from our own.
- Affiliate partnerships. Performance-based arrangements with licensed operators, governed by the firewall described in our Ownership & Funding page. Read that page before proposing one; it explains why an affiliate deal buys a tracked link and nothing else.
What money cannot buy here
These are structural rules, not opening positions for negotiation:
- Reviews, ratings, and rankings. Not for sale, not for rent, not adjustable by budget. A commercial relationship of any size has zero effect on how an operator scores, per our Editorial Standards.
- Removal or softening of coverage. Buying silence is not a product we stock. Proposing it ends the conversation.
- Unlabelled placement. No advertorial disguised as editorial, no paid links inside review text, no sponsorship that hides its sponsor.
- Editorial input. Advertisers do not see coverage before publication and do not influence what we cover or how.
Who we will not take money from
Because this site covers gambling, our advertising standards are stricter than a general publication’s:
- Unlicensed gambling operators. No licence verifiable on a regulator’s register, no placement, at any price. This mirrors our editorial rule and has no exceptions.
- Products aimed at minors, or creative that could reasonably appeal primarily to them. All gambling advertising on this site is directed exclusively at adults of legal gambling age.
- Misleading claims. No creative presenting gambling as an income source, guaranteeing wins, promising “risk-free” betting, or misstating bonus terms. We check advertised bonus claims against the advertiser’s own terms, the same way we fact-check editorial.
- Predatory finance. No lending products marketed toward gambling losses, no recovery-scam services, no crypto schemes dressed as gambling tools.
Responsible-advertising requirements
Every gambling advertisement on this site must carry appropriate age labelling and responsible-gambling signposting, must comply with the advertising rules of the jurisdictions it targets, and must degrade gracefully where it cannot verify audience age. We reserve the right to reject or pull any creative at any time, including mid-campaign, if it breaches these rules or attracts credible complaints. In a conflict between an advertiser’s preference and our readers’ safety, readers win without a meeting.
How to start
Write to support@onlinecasinodoctor.com with the subject line Advertising. Include who you are, what licence you hold if you are an operator, what you want to promote, and the audience or placement you have in mind. We reply to serious enquiries within a week with availability and rates. Expect us to verify your licence on the regulator’s register before responding substantively; it is the same first step our reviews take, and it filters our inbox wonderfully.
One honest closing note
Advertising here buys attention from our readers, not affection from our writers. Several operators advertise happily under these rules because the audience is worth it; the ones who need the rules bent are the ones the rules exist for.
